Lizzy C Photography, Melbourne Photographer

Client Spotlight: Independent Financial Advisors – IWP

Cameron first contacted me, as a friend had told him they must use us for the photography and professional headshots they needed for their website. It’s flattering to receive referrals and recommendations. It’s mostly great as it is true, great clients refer other great like minded clients. Cameron told me that they were independent financial advisors but they were different from their competitors. They weren’t stuffy and traditional but direct, roll your sleeves up get it done kind of business. They wanted images that illustrated their professional but more casual approach. These are the clients I love to work with! We set to work creating brand images, corporate lifestyle and professional head shots that fit their business style and best illustrated their Melbourne financial advice firm.

What do you do? Tell us a bit about what you do.

We are independent financial planners that help people deal with their Money. Money – It’s up there with politics and sex when it comes to topics we are taught to avoid talking about. You might be good with money or maybe you can’t keep it from slipping through your fingers. Whatever your approach we are very rarely encouraged to have conversations about money, and when we do have them, we are often under lots of pressure, whilst the conversation is underpinned by one hidden assumption – having more money is always the goal. We don’t think that’s the best way to talk about money. We like to take the sharp edges off these conversations. We know that who you are and what matters to you is the most important clue you have as to what you should do with your money. We want you to have the clarity control and freedom to live a full life. That’s why we work together to give you advice that empowers you to align ‘the money’ with the things that matter to you most.

Tell me about how you got into your field.

A long time ago I started in a financial advice graduate program with a bank. However, I quickly learned that that world wasn’t for me. You see I wanted to help people understand what they could do with their money to help them live a life with purpose. I was focussed on people and what was important to them and not just their money. Unfortunately this approach didn’t work out in the bank and after a couple of years I realised it wasn’t for me and I needed to create my own independent financial advice practice. Hence Independent Wealth Partners.

What is the best piece of career advice you’ve received?

Hhhmm, dunno – but I reckon its as simple as find whatever it is that makes you not clock watch and do that…. I’m crappy at doing stuff with hands, but my first couple of Uni jobs were manual labour….. again, that didn’t work out as all I was thinking about was what time lunch was!

Why did you choose to have professional profile photos taken and what will you use your portraits for?

We needed some photos to show us off in our natural environment via the web. It was really important for us for our photographer to capture as as we are as people. That is, fairly laid back, which Lizzy was able to do.

Why did you choose to hire Lizzy C Photography?

I got a referral from an existing client of hers and liked the work on the website.

Tell us about your experience working with her. Were you happy with the results of your shoot?

Lizzy was awesome! Given I hate having my photo taken I was dreading this process…. but…. Lizzy relaxed me/us all straight away with her easy going nature! We ended up getting some great photos that represented who we are! Thanks Lizzy!